Who We Are; What We Do;  Why We Do It.

It’s been a while since we’ve been writing more frequently, so we thought we could re-introduce ourselves. Our mission: To provide each one of our clients with an unfair advantage in their local marketplace.  To make our clients look and run more professionally. Since...

Marketing Automation: Feedback Loops/Reviews

In the gym industry, people join gyms for a variety of reasons including cost, location, references, amenities and experience. At my gym, CrossFit COMO, we are constantly asking those who utilize our services to give us feedback and provide references. What’s a...

Some Clarity Regarding PushPress (us) and PPL (not us)

.Over the years of building and running PushPress, there’s a few constants: We get to meet a ton of awesome gym owners, get to understand their unique businesses, and help them in their path to success. We get to meet a bunch of owners at the CrossFit games because...

The Great Merchant Account Rip Off Continues

If you’d like to have your statements analyzed to see how bad (or good?) your merchant account is, go here now. Last year, I helped about 30 gym owners go thru their merchant account statements (results/findings were posted here).  Our goal in this is simple: Help...

Survive The Slow Season With One Quick Fix

As a gym owner we’re heading into the dreaded holiday season.  The time of the year where our clients and potential clients find every excuse in the book to stay out of the gym. No matter what their excuse is, it boils down to one thing – motivation wanes when...

How To Shit-Proof Your Baby’s Bed

It’s 1am, and your 3 year old has a massive stomach bug.  You’re not sure what’s going on, but you’re about 90% certain he’s either going to have a blow out or puke on the brand new mattress you bought him a few months ago.   In times like these, it would be prudent...

The One Thing Stopping You From A Very Profitable Gym

TLDR: Focus on two things; Finding new clients and keeping them happy.  Make an honest effort every day to find new potential clients, don’t wait for them to find you.  Stop letting the small day to day stuff bog you down from the key things you need to do. In...