The Business of Fitness Blog
Help people identify your gym brand with a certain emotion. Choose colors that align with your mission and vision to build brandy loyalty!
The location you choose will dictate how effective your business plan is, so let’s help you find one that fits for your CrossFit affiliate gym.
Your class schedules will either make or break class sales and attendance - this is what you need to know to make the most out of your class structure and get paid
Your front desk staff greet customers the 1st time they visit your gym, and the 100th time - let’s make sure they make your guests feel welcomed every single time.
Your staff is everything to your business, so it’s time we start treating them like it - this is how you develop and cultivate their skills on a daily basis.
Market research is critical in any business, but especially in the fitness industry. Incorrect market research can be the difference between major success or epic failure.
Customers are willing to quit a gym based on a single bad experience alone, which is why the member experience is everything for your retention and income rates.
Without CrossFit in the name, what would your brand be? How can you make your gym unique and appealing to as many people as possible? Let’s find out.
Your CrossFit community is important and deserves your time and dedication - this is how you build a community around your efforts the right way.