The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Finding Gym Space Part III: A Tale of the $30,000 Lease Mistake
When it comes to finding gym space, heed the lessons learned from other gym owners! Here's how one owner learned the hard way to get everything in writing.
Finding Gym Space Part II: A Tale of Three Locations in Three Years
When starting a new gym, you don't always get it right on the first try. Here's a cautionary tale about one gym's adventures in finding gym space!
How an Ohio PushPress Gym Owner Impacts the Fight Against Addiction
PSKC CrossFit owner Dale King switched to PushPress in the fall of 2023. Here's how he's making a big impact, and how PushPress is helping to further it!
Finding Gym Space Part I: The Dos and Don’ts of Negotiating Your Lease
Negotiating a lease can be a tricky part of finding gym space. Here's a list of dos and don'ts to help you navigate the process for your fitness business!
Five Email Marketing Strategies to Increase Gym Revenue in 2024
Email marketing and automation are a powerful one-two punch to help you increase gym revenue! Here are the five audience segments to focus your efforts.
The Top Ten Ways to Improve SEO for Your Gym
Once you've built a powerful website for your gym, it's time to improve SEO to gain more traffic! Here are ten ideas that you can start implementing today.
Year in Review: PushPress Product Updates and What Lies Ahead in 2024
As an innovator in gym management software, PushPress is here to save you time and help you run your gym better. Check out these five 2023 updates!
Ten Profit Hacks to Increase Gym Revenue When Starting a Gym
Revenue is a crucial part of starting a gym and creating a thriving fitness business! Here are ten ideas to increase gym revenue through each stage.
NextGen Strength: Building Healthy Habits with a Youth Fitness Program
Developing healthy habits for youth is about education, inspiration and boundaries. Here are six steps to help you get started in your gym!
Creating Healthy Habits Part 4: Five Ideas to Use in Your Gym Today
Everyone at the gym - owner, coaches, members - should be working to develop healthy habits! Here are five beneficial ideas to launch in your gym today.
Hall of Fame: How a NY Gym Creates the Ultimate Member Experience
Creating the ultimate member experience helps us avoid taking gym life too seriously. Here's a unique idea from Stoked Athletics owner Mike Bouranis!
Five Ways to Create Healthy Habits With Your Team of Coaches
When your coaching team is focused on developing healthy habits, it benefits your business and gym community! Here are five ways you can help your team.
The Gym Owner’s Guide to Effectively Increasing Gym Membership Prices
Looking to increase gym membership prices? Check out this comprehensive guide to calculate your new rates and communicate the increase to members!
Creating Healthy Habits Part 3: Four Steps to Help Your Gym Community
Helping your gym community create healthy habits can benefit them and your business! Here are four ways to help your members achieve optimal wellness.
Introducing Habit Tracking on PushPress Train to Boost Member Retention
Increase member retention by encouraging members to log workouts and track progress. Here's how Habit Tracking in PushPress Train can help!
Creating Healthy Habits Part 2: Four Ways to Help your Coaches
Helping your team create healthy habits can benefit everyone in your gym community! Here are four ways to help your coaches achieve optimal wellness.
How PushPress Impressed an 18-Year Fitness Industry Veteran
After nearly two decades in the fitness industry, Nikki Kohlman thought she knew what to expect with gym management software. Then she discovered PushPress.
Creating Healthy Habits Part 1: Leading From the Front as a Gym Owner
Creating healthy habits can benefit everyone in your gym! Here's how you start at the top, taking care of your own fitnes, nutrition and mental health.
Launch and Grow Your Nutrition Coaching Program Using Automation
Nutrition coaching is a substantial revenue opportunity for your gym. Here's how automation can help you spread the word and get clients to take action!
How a Virginia Gym Used PushPress to Completely Refine Operations
Gym owners Jocelyn and Leland Solomona switched to PushPress for all their gym management needs. Here are six ways PushPress is helping them grow!
The PushPress AMPED Model Part 5: DELIGHT Your Customers
Ready to create the ultimate member experience? Check out a few of the PushStart by PushPress Delight courses for all the details!
The PushPress AMPED Model Part 4: EXPAND Your Fitness Business
Ready to grow and scale your fitness business the right way? Check out a few of the PushStart by PushPress courses for direction and helpful tips!
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