The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: gym startup

Starting A Gym: The Dos and Don’ts of Membership Discounts
Whether you're starting a gym or looking to revise your pricing strategy, discounts can be an uncertain topic. Here are some dos and don'ts to help you!

Starting A Gym: The How To Guide For Doing Market Research
Market research is an integral part of starting a gym. Here are eight key things to consider when doing research for your fitness business.

Can’t Make This Up: When Starting A Gym Doesn’t Go As Planned
Starting a gym can be chaotic and exciting all at once. Here's one gym owner's story about overcoming unexpected challenges, and the lessons she learned!

It’s The Law: Protect Yourself From These Five Gym Legal Issues
When starting a fitness business, it's important to avoid any gym legal issues. Here are some of the most common ones and how to protect yourself.
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