The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Operations

Gym Onboarding Series, Part 3: Straight-to-Class and Group OnRamps
How you're onboarding new members at your gym can make a world of difference. Here are the pros and cons of two popular gym member onboarding methods.

Gym Growth Blueprint Series, Part 7: ACH Payments Versus Credit Cards
Choosing between ACH payments and credit cards for your gym’s transactions? Here are several "pros" for each to help you determine which is best!

Protecting Your Gym: The Three Critical Parts to a Rock-Solid Gym Waiver
Protecting your fitness business starts with having a solid gym waiver. Matthew Becker from Gym Lawyers shares the three key sections to include!

Why Fall is the Perfect Time to Create the Optimal Gym Schedule
Thinking about making changes to your gym schedule? Here are the dos and don'ts to consider, and why fall is the perfect time to maximize your schedule!

Being Fully Prepared: Why You Absolutely Need A Gym AED
When it comes to protecting your members and your business, it's important to have a gym AED. Vaughn Vernon of Affiliate Guard answers the important FAQs.

The Paper Trail: Five Essential Documents Every Gym Owner Needs
Here are the five documents every gym owner needs to proactively protect the business while providing a safe, effective and fun environment for employees.

You Complete Me: The Dos And Don’ts Of Hiring A GM For Your Gym
The need for hiring a General Manager at your gym is a huge accomplishment! Here are five tips for hiring a GM seamlessly and effectively.

Gym Owners’ Guide To Running Team Meetings That Don’t Suck
Gym owners, does your team look forward to meetings? Check out these five tips for running team meetings that are effective, efficient and fun!

Why Gym Member Check-Ins Help You Make Business Decisions
Gym member check-ins provide beneficial data that can help you predict and plan your business! Here are seven reasons you should be checking members in.

Tech Yourself Before You Wreck Yourself: Exploring Gym Technology
Gym technology can save time, improve member experience and increase revenue for gym owners. Here are six options to explore!

Ten Must-Have Items For Your Gym Operations Manual
Your operations manual is the guiding document for day-to-day gym life. Here are the ten essential pieces to help you grow, adapt and succeed!

It’s About Time: Six Ways Automation Can Help Gym Owners
Automation is key to delegating tasks, saving you time as a busy gym owner. Here are six ways PushPress Grow can get the work done for you!

Building Your Dream Team: Tips For Hiring Coaches
Your team is a reflection of you and your business so build it with the right people! Here are nine traits to look for when hiring coaches.

Six Issues in Gym Ownership & How to Yeet Them
Issues will inevitably arise in gym ownership. Here are six common areas and how to take a proactive approach to solve them.

Improving Member Experience with PushPress Employee & Gym Owner Kurt Miller
PushPress employee and gym owner Kurt Miller is creating an incredible experience for his members and helping other gym owners reach their goals.

Read All About It: Your Gym Newsletter Doesn’t Have To Suck
Enhance your member experience by creating a fun, relevant gym newsletter. Here are some tips for consistent content that your members will want to read.

Vibe Check: How To Build A Successful Gym In 2023
In a competitive fitness industry, start with the basics, then build a community and start marketing. Here are some tips to build a successful gym business.

Picking the Best Location for Your CrossFit Affiliate Gym
The location you choose will dictate how effective your business plan is, so let’s help you find one that fits for your CrossFit affiliate gym.

Build the Optimal Class Schedule for Your CrossFit Affiliate Gym
Your class schedules will either make or break class sales and attendance - this is what you need to know to make the most out of your class structure and get paid

Training Your Front Desk Staff as a CrossFit Affiliate
Your front desk staff greet customers the 1st time they visit your gym, and the 100th time - let’s make sure they make your guests feel welcomed every single time.

How to Run Team Meetings for Your CrossFit Affiliate Gym Staff
Staff meetings aren’t necessarily fun, but they can be efficient and drive amazing results if you just follow this simple list and keep these tips in mind.

How to Develop Your Staff to Get Better Every Day
Your staff is everything to your business, so it’s time we start treating them like it - this is how you develop and cultivate their skills on a daily basis.

Lease Terms You Need to Negotiate for Your CrossFit Affiliate Gym
Your lease can either be smooth sailing, or an irritable mess that you’re locked into for years to come - know the differences, and negotiate for your CrossFit affiliate gym.

Want Gym Member Referrals? Create Raving Fans.
Forming meaningful relationships in your fitness business can be the difference between a new client coming or going. That's why creating a process to generate raving fans is so important.
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