The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Member Experience

Everything You Need to Know About Fitness Marketing For Online Classes
How can you use fitness marketing strategies to get more people into your online programs? Read our guide on how to advertise, promote and sell your services.

What Does It Cost To Open A Gym – A Breakdown of Key Expenses
How much does it cost to open a gym? If you are considering opening your own fitness studio, be prepared for the numbers. Here is an accurate breakdown on what you can expect to pay.

Best Gym Name Ideas Stand Out In a Crowded Market
Having the right domain name can be the difference between success and failure. Learn how to pick the best gym name, plus get tips for getting noticed in an overcrowded market.

Limited Memberships: Better Than Unlimited For Most Gyms
Are unlimited memberships a deal-breaker for potential gym candidates? Learn why limited memberships are better than unlimited, and how to market them.

3 Tactics to Increase Member Retention and Keep Your Members Happy
Learn about the most effective tactics for keeping your members happy and increasing member retention.

Announcing The World’s Fastest Fitness Websites
Direct integrations into PushPress, automatic lead tracking and metrics, and lightning fast websites, help us further our mission of empowering stronger gyms.

How To Use Pre-Orders To Sell Apparel Risk Free
Learn how Jamie Hagiya used PushPress Pre-Orders to sell regionals fan shirts as a fundraiser, with $0 risk.
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