Gym Management Blog

The Business of Fitness Blog

Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!

Category: Revenue, Sales & Pricing

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How to Sell Gym Memberships (Without Being Slimy)
Revenue, Sales & Pricing

How to Sell Gym Memberships (Without Being Slimy)

A 5-step gym sales process that closes 60%+ of intros without being pushy. Scripts, needs-analysis questions, objection handlers, and onboarding playbook.

January 1, 2023
 min
How PushPress Grow Helps Kaylee Suitors Sell $499/Month Intro Program
Revenue, Sales & Pricing

How PushPress Grow Helps Kaylee Suitors Sell $499/Month Intro Program

Kaylee Suitors introduced a high-ticket intro package and substantially increased her membership base withthe help of PushPress Grow. Here's how she did it!

December 13, 2022
4
 min
The Price Is Right: How To Set Your Gym Membership Pricing
Revenue, Sales & Pricing

The Price Is Right: How To Set Your Gym Membership Pricing

Setting your gym membership pricing is one of the most important steps for financial success. Here's what to consider when getting started!

November 28, 2022
8
 min
LASSO Series Part 3: Tips From The Pros On Closing Sales
Revenue, Sales & Pricing

LASSO Series Part 3: Tips From The Pros On Closing Sales

Closing sales is a prerequisite for gym owners to upsurge revenue and growth. Here are some tips from LASSO to change your mindset and close more sales.

November 15, 2022
5
 min
Gym Presale Tips: 5 Ways to Build Revenue Before You Open
Revenue, Sales & Pricing

Gym Presale Tips: 5 Ways to Build Revenue Before You Open

Learn how to run a successful gym presale to build revenue, sign members, and create buzz before your grand opening. Actionable tips from gym owners who've done it.

November 14, 2022
6
 min
Provide Membership Value To Improve Sales and Retention
Revenue, Sales & Pricing

Provide Membership Value To Improve Sales and Retention

Show members and leads your membership value by taking the focus off price. Instead, highlight differentiators like community, coaching and programming.

September 20, 2022
3 minutes
 min
Grow Your Gym: A 5-Step Sales Process
Revenue, Sales & Pricing

Grow Your Gym: A 5-Step Sales Process

Grow your gym by getting quality leads through your door, developing a relationship and making personalized recommendations.

September 11, 2022
5
 min
Five Gym Revenue Streams You Must Have
Revenue, Sales & Pricing

Five Gym Revenue Streams You Must Have

If you want to make money, you need to think about how you can add revenue streams for your gym business. Here are some ideas that will help.

January 12, 2022
6
 min
Gains & Revenue: Selling Supplements the Right Way in Your Gym
Revenue, Sales & Pricing

Gains & Revenue: Selling Supplements the Right Way in Your Gym

Selling supplements can be a great way to generate additional revenue for your gym. Here are some tips on doing it the right way!

July 15, 2021
4
 min
You’ve never lost a sale to price
Revenue, Sales & Pricing

You’ve never lost a sale to price

Losing a sale in your gym is typically not about price. Use these key sales techniques to close more deals and impact more lives.

May 4, 2021
5
 min
Cut Expenses – Negotiate Short-Term Lease Amendments
Revenue, Sales & Pricing

Cut Expenses – Negotiate Short-Term Lease Amendments

As you work on the front-facing aspect of your business – keeping your facility clean and ensuring customers feel safe – do not ignore the other side that will inevitably suffer.

April 1, 2020
 min
Communicate and Be Transparent With Your Members
Revenue, Sales & Pricing

Communicate and Be Transparent With Your Members

The bottom line is you need to show your members that you are taking all the necessary precautions to keep their health top of mind. The reality of this virus is it is inevitable.

April 1, 2020
 min
Long and Short-term Membership Goals for a New Gym
Revenue, Sales & Pricing

Long and Short-term Membership Goals for a New Gym

August 1, 2019
 min
5 Steps to Success for New Gym Owners
Revenue, Sales & Pricing

5 Steps to Success for New Gym Owners

June 5, 2019
 min

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