The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Tag: Brazilian Jiu-Jitsu
How to Hire and Develop BJJ Instructors at Your Academy
Belt rank, pay structures, sourcing, and the member to instructor pipeline — everything a BJJ academy owner needs to build a great coaching team.
BJJ Gym Affiliations: A Complete Guide to 7 Top Teams
Compare 7 top BJJ gym affiliations, from Gracie Barra to Alliance, Checkmat, 10th Planet and SBG, on cost, requirements, and what each gives gym owners.
How to Build a Profitable BJJ Kids Program
Starting a kids jiu-jitsu program? This step-by-step guide covers everything BJJ gym owners need to build a profitable, high-retention kids BJJ program from the ground up.
Women's Jiu-Jitsu Class vs. Co-Ed: Should Your Gym Run a Separate Women's Class?
What matters is critical mass, whether the class is positioned as a funnel into co-ed training or a replacement for it, and how you frame it to prospects so it reads as an option instead of a box.
How to Build a Women's Jiu-Jitsu Program That Sticks | PushPress
Most women's martial arts programs stall after the first open mat. Here's the framework — from first-day welcome to developing female leaders — that actually works.
How to Price Your BJJ Gym: A Complete Pricing Strategy Guide
Wondering how much to charge for BJJ classes? See what BJJ gym pricing looks like across the US in 2026, why most academies undercharge, and how to build a pricing structure that grows revenue.
How Much Does It Cost to Open a BJJ Gym in 2026?
Opening a BJJ academy in 2026? See real startup costs, instructor pay, mat installation, software, and membership pricing benchmarks that actually work.
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