The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Coaching & Programming

How to Hire and Develop BJJ Instructors at Your Academy
Belt rank, pay structures, sourcing, and the member to instructor pipeline — everything a BJJ academy owner needs to build a great coaching team.

BJJ Gym Affiliations: A Complete Guide to 7 Top Teams
Compare 7 top BJJ gym affiliations, from Gracie Barra to Alliance, Checkmat, 10th Planet and SBG, on cost, requirements, and what each gives gym owners.

How to Build a Profitable BJJ Kids Program
Starting a kids jiu-jitsu program? This step-by-step guide covers everything BJJ gym owners need to build a profitable, high-retention kids BJJ program from the ground up.

Women's Jiu-Jitsu Class vs. Co-Ed: Should Your Gym Run a Separate Women's Class?
What matters is critical mass, whether the class is positioned as a funnel into co-ed training or a replacement for it, and how you frame it to prospects so it reads as an option instead of a box.

How to Build a Women's Jiu-Jitsu Program That Sticks | PushPress
Most women's martial arts programs stall after the first open mat. Here's the framework — from first-day welcome to developing female leaders — that actually works.

Why Your White Belts Quit at Month 4 (And How to Fix It)
White belts quit between months 3 and 6 for predictable reasons. Here's the martial arts student retention system the top martial arts academies use to keep them training past the cliff..

What Is HYROX? The Complete Guide for Gym Owners
HYROX combines 8km of running with 8 functional workout stations. Learn how the fastest-growing fitness race works, why your members want it, and how to build a HYROX program at your gym.
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The 5-Track HYROX Class Rotation That Doubled Race Sign-Ups Every Year
How Brad Raysby at Rally Point Endeavors built a 5-format HYROX class rotation that doubled race participation every year. Full breakdown of Strong, Total, Race, Interval, and Capacity.
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What Is Small Group Personal Training? A Guide for Gym Owners Considering the Model
Small group personal training puts 2–8 clients with one coach. Learn how SGPT works, what it costs, and whether the model fits your gym.

PushPress Is Expanding Into Martial Arts and Combat Sports
We're thrilled to announce our expansion into martial arts. This strategic move, supported by in-depth research and customer feedback, is an exciting step forward in empowering martial arts academies.
Why Rank Tracking Should Be Part of Your Academy Management System
Belt promotions are the obvious use for rank tracking. The better one: your belt distribution is a retention report, and it shows you where students quit before revenue does.

The Progrm HYROX Programming Now Available on PushPress Train
The Progrm HYROX programming has joined the lineup on PushPress Train! Here are the reasons to consider outsourcing and what to expect for your gym.

Brute Affiliate Programming Now Available on PushPress Train
Brute Affiliate Programming has joined the lineup on PushPress Train! Here are the reasons to consider outsourcing and what to expect from Brute.

How to Launch a Nutrition Coaching Program Using PushPress Grow
Nutrition coaching is a substantial revenue opportunity for your gym. Here's how PushPress Grow can help you start, build and succeed!

Mayhem Affiliate: Five Reasons to Choose Mayhem Gym Programming
It’s Spring TRAINing at PushPress! Today, Mayhem Athlete Affiliate gives us five ways gym programming can help you run your gym better.

The Brand X® Method: How to Offer Gym Programming for Youth
It’s Spring TRAINing at PushPress! Today, we're talking to Jeff and Mikki Martin from The Brand X Method® about offering gym programming for youth.

PRVN: Gym Programming for Elite CrossFit Athletes
It’s Spring TRAINing at PushPress! Today, we're talking to Dwight Upshaw from PRVN Fitness about offering gym programming for elite CrossFit athletes.

Park City Fit: How to Offer Gym Programming for Longevity
It’s Spring TRAINing at PushPress! Today, we're talking to Park City Fit about how gym programming for longevity equals better retention for your gym.

NCFIT: How to Offer Gym Programming for All Athlete Levels
It’s Spring TRAINing at PushPress! Today, we're talking to NCFIT about how you can deliver gym programming options for all fitness levels.

How to Start a Senior Fitness Program to Increase Gym Revenue
Launching a senior fitness program in your gym is beneficial for both the demographic and your revenue! Here are five tips to get started today!

Big News: The Brand X® Method is Now on PushPress Train
The Brand X® Method is now on PushPress Train! Drive revenue and build the next generation of strength with a youth fitness program in your gym.

Running an Intramural CrossFit Open: How to Make it Profitable
Running an intramural CrossFit Open at your gym should be fun and profitable! Here are three ideas to generate revenue for this year's Open.

NextGen Strength: Building Healthy Habits with a Youth Fitness Program
Developing healthy habits for youth is about education, inspiration and boundaries. Here are six steps to help you get started in your gym!

Creating Healthy Habits Part 4: Five Ideas to Use in Your Gym Today
Everyone at the gym - owner, coaches, members - should be working to develop healthy habits! Here are five beneficial ideas to launch in your gym today.
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