PushPress has made waves in the fitness industry by helping gym owners streamline their operations and grow with user-friendly, data-driven tools. We've been able to do this so effectively because we were founded by gym owners — I used to own a gym myself, we've focused on hiring gym owners, and we've ensured we stay very close to current owners as we consider new features and business developments.
Now, we're thrilled to announce our expansion into the martial arts and combat sports sector. This strategic move, supported by in-depth research and customer feedback, is an exciting step forward in empowering martial arts academies with innovative digital solutions.
For martial arts studio owners, this represents a unique opportunity to transition from manual processes — like using note cards to track student progress — to tech-driven tools that enhance efficiency, free up valuable time, and build better communities.
Why Is PushPress Expanding Into Martial Arts?
At PushPress, we don’t make decisions lightly. When we noticed a growing number of Jiu-Jitsu academies and martial arts studios adopting our platform, we knew we were onto something significant. Here are some reasons behind our expansion into the martial arts world:
Data-Driven Decisions Fuel Growth
We pride ourselves on listening to our users and analyzing the data. Over time, we saw more martial arts studios signing up for demos, becoming customers, and staying loyal to our platform. High satisfaction scores, low churn rates, and glowing feedback from martial arts academies signaled a growing demand for our services.
Expertise on Our Team
Our decision to expand was personal too. Many of our team members are passionate martial arts practitioners, from Jiu-Jitsu blue belts to Muay Thai enthusiasts. Their insights and firsthand experience played a pivotal role in shaping our offerings and made us confident in our ability to serve this dynamic community.
Bridging the Gap
Martial arts schools often rely on labor-intensive methods like pen-and-paper systems for attendance, belt tracking, and promotions. While these traditional methods may work, they’re time-consuming, prone to error, and limit opportunities to scale. Digital solutions can streamline these processes, giving instructors more time to focus on their students and create better training environments.
How We’re Enhancing Martial Arts Studios with PushPress
Our vision for martial arts studios goes beyond just digitizing processes — we aim to empower owners, simplify workflows, and create better student experiences. Here’s how PushPress achieves this:
1. Automated Belt and Rank Tracking
Belt progressions and rank advancements are integral to martial arts, offering milestones that keep students motivated. PushPress’s rank-tracking feature adds transparency to the process, making it easy for instructors to monitor progress while helping students visualize their next goals.
2. Streamlined Attendance Management
Gone are the days of clipboards and spreadsheets. With features like attendance tracking and automated reports, studio owners can better understand member habits and identify trends that keep retention high.
3. Reduced Administrative Workload
Time is a martial arts instructor's most valuable resource. PushPress automates tasks like scheduling, promotions, and payment collections, slashing repetitive administrative work and letting owners invest more time in teaching, coaching, and building their communities.
4. Building Member Engagement
Strong communities are the foundation of any successful martial arts academy. PushPress’s tools like personalized SMS communication and automated surveys enhance member relationships and keep the community connected.
5. Cross-Pollination of Ideas
One of the most exciting aspects of our expansion is developing solutions that benefit both martial arts studios and traditional gyms. For instance, the rank structure in martial arts, which encourages lower churn rates, can inspire similar retention strategies in CrossFit-style memberships. By learning from both industries, we’re building tools that elevate businesses across the board.
How Martial Arts Studios Can Get Started with PushPress
Transitioning to a digital platform can seem overwhelming, but with PushPress, it doesn’t have to be. We’re committed to ensuring a smooth onboarding experience and ongoing support for all our customers.
If you’re ready to take the first step, here’s how to get started:
- Book a free demo: Get personalized guidance from our team and see PushPress in action.
- Tailor solutions to your academy: After meeting to understand your unique needs, our team can explain how PushPress Core can adapt to solve your paint points and help your students, instructors, and academy thrive.
- Onboard your team: Our onboarding specialists will help you set up PushPress and train your instructors to ensure a seamless transition.
- Watch your academy thrive: Enjoy the benefits of streamlined management, improved engagement, and a stronger community.
What This Means for Our Existing Clients
If you’re an existing PushPress user from the CrossFit or traditional gym space, there’s no need to worry about our expansion affecting your service. In fact, it's the opposite: our learnings from the martial arts world will enhance our tools, allowing you to implement strategies like rank-based retention and better community engagement in your gym.
Together, we’re building a culture of excellence across industries that thrive on loyalty, dedication, and growth.
Join PushPress in Revolutionizing Martial Arts Management
Whether you own a jiu-jitsu academy or a traditional karate school, PushPress is here to help you simplify management, strengthen your community, and grow sustainably. Our expansion into the martial arts arena is driven by passion, data, and a genuine desire to empower business owners like you.
Book your demo today and see how PushPress can transform your studio into a thriving, efficient, and modern space that students love to be part of.
