The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Perform Market Research Like This to Have a Successful CrossFit Affiliate Gym
Market research is critical in any business, but especially in the fitness industry. Incorrect market research can be the difference between major success or epic failure.
What Your Daily Travel Path Should Be as a CrossFit Affiliate
You have to travel your gym every single day - what does that look like from a management perspective? This is everything you need to know about travel paths.
Building a CrossFit Affiliate Brand You Can Be Proud Of
Without CrossFit in the name, what would your brand be? How can you make your gym unique and appealing to as many people as possible? Let’s find out.
Building a Community in Your CrossFit Affiliate the Right Way
Your CrossFit community is important and deserves your time and dedication - this is how you build a community around your efforts the right way.
Ultimate Guide to Understanding Loans and Applications for Your CrossFit Affiliate Business
Funding your business with a loan is scary, but we’re going to help you navigate it and get rid of all that fear - find out what you need to know before you approach a business loan for your CrossFit affiliate gym.
Guide to Buying Used Equipment for Your CrossFit Gym
Gym equipment is one of the more costly expenses you’ll run into with your gym, so can you really save more money with used equipment? We think so.
9 Steps to Successful Financial Planning for Your CrossFit Affiliate Gym
Financial planning is no joke, which is why having a step-by-step plan like this is a complete game-changer - find out what you need to launch your financial planning successfully.
Your Guide to Pricing Structures for Your CrossFit Affiliate Gym
Pricing is actually one of the most dreaded tasks by CrossFit affiliate owners - find simple systems that work and make the process frictionless.
PushPress secures $11 million in Series A funding led by Altos Ventures
PushPress secures $11 million in Series A funding led by Altos Ventures and Mucker Capital
Get Ready, PushPress Clients: $11 Million Series A Fundraise Means Bigger, Better, Faster
PushPress is excited to announce an $11 million Series A fundraise. This huge milestone increases our ability to help fitness business owners worldwide.
6 Traits of a Highly Successful CrossFit Affiliate
There are many markers for success and it’s impossible to focus on all of them at the same time, so we whittled it down to the top 6 traits of highly successful CrossFit affiliates.
How to Build a Better Business Plan as a CrossFit Affiliate
Your business plan is your lifeline that guides the money side of your CrossFit affiliate gym, and it deserves your attention.
The Key to the Perfect Gym Culture for Your CrossFit Affiliate
You want to be an amazing CrossFit affiliate, and gym culture is how you get there; these are the keys to being an amazing affiliate and building a community.
Wordle & WOD? Why Mental Workouts Are Just As Important
Our brains, like our bodies, can fall into the category of “move it or lose it." The more we keep the brain moving? The sharper it will be!
Optimize Your Gym Space for a Better Client Experience
Nobody knows your members like you do. When you devote time to observing their behaviors, you can optimize your gym space and improve the member experience.
MMA School and Fitness Gym: Can You Run Both at the Same Time?
MMA is a dedicated sport, so can it truly share the same space as a fitness gym, or even benefit from it? Let’s find out together.
How to Start an MMA Gym
MMA has diehard fans and very particular athletes, so how can you make an MMA gym that appeals to them? We’ll explain it right here.
Is ClassPass Good or Bad for the Fitness Industry?
ClassPass is great for people wanting to try a variety of workouts before committing. But is it right for your fitness business? Keep reading to learn more.
How to Sell Gym Memberships and Gift Cards for Maximum Profit
How do you create an irresistible offer to join your gym? Learn creative ways to sell gym memberships and gift cards and maximize your profits.
Opening a CrossFit Gym: Cost Breakdown
CrossFit is a brand, not just an exercise style, and the costs are completely different from what you think - this is what you need to know.
How to Define Your Mission Statement for Your CrossFit Affiliate Gym
Your mission statement is your compass, and defines you as a CrossFit gym owner - this is what you need to know about it, and how you can turn this into your business model.
Mission Statement vs. Vision Statement: The Differences and Why They Matter for Your CrossFit Affiliate Gym
Mission statements help you sell your goals, while vision statements carve a path for the future - do you need both to be a CrossFit affiliate?
Train by PushPress Launches Integration with NCFIT Collective
Train by PushPress launches integration with NCFIT Collective to pair world-class workout programming and session plans with an unbeatable member experience.
Which Legal Entity Should You Have for Your CrossFit Gym?
Your entity represents your business in taxes and legal filings, which is why you should know exactly which entity to make your gym under.
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