The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: PushPress News & Product
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Don’t ask for data. Ask for direction.
Pulling revenue is a lookup. Asking what to do next is where the AI Assistant starts pulling its weight.
The 4 Ways Gym Owners Use the AI Assistant
Quick actions, insights, decisions, strategy. Most owners start at level 1. The real value starts at 3.
The Coach Scheduling Template That Takes You Out of the Equation
If your coaches text you when they need a class covered, you don't have a scheduling system. You are it.
Key Takeaways From Our Recent Webinar: AI for Fitness Leaders
AI won't replace your coaches. CRO Nick Reyes and Zach Forrest on where it saves time and cuts burnout.
2025: The Year PushPress Hit a PR
100+ updates shipped, from Tap to Pay to AI that's actually useful. Here are the ones that mattered.
Introducing Year in Review: Your Members’ Story, Told Like Never Before
Every member gets a personalized, shareable highlight reel of their year of training at your gym.
Why PushPress is Going AI-First (and What It Means for Gyms)
Owners are burning out before they ever get to coach. AI-first is how PushPress plans to fix that.
ProductPush: April 2025
Belt tracking for martial arts academies, a bigger Staff App update, and refreshed member tracking.
The Core Dashboard has 4 big updates
Custom quick links and sharper insights put the things you check every day right on your home screen.
ProductPush: February 2025
Automated celebration posts are getting roughly 3x more feed engagement. Plus four more February updates.
ProductPush: January 2025
Year in Review gives members a personal recap of their year at your gym. Plus updates to save you time.
The PushPress Feature Spotlight: 2024
A recap of the year's new tools for engaging members, running the gym and cutting the manual work.
PushPress 2024 Year in Review: Building the Future of Gym Management
We shipped more features in 2024 than the past few years combined. Here's what's live and what's next.
Four Reasons PushPress Grow is the Ultimate Tool for Your Gym
Worried a CRM means losing the personal touch? Here's why hundreds of gyms run on Grow anyway.
Got Leads? PushPress Grow Helps You Play (and Win!) the Long Game
Some leads take months, even years, to join. Grow keeps the conversation going until the timing's right.
Gym Growth Hack: PushPress Grow is the CRM Every Gym Owner Needs
Worried about the learning curve? For hundreds of gyms, Grow works like an extra teammate.
Three Powerful New PushPress Grow Workflows for Gym Growth
New automations in Grow aimed at two things: more leads showing up to appointments, and members who stay.
What “For Gym Owners, by Gym Owners” Really Means at PushPress
You wouldn't call your dentist about your car. So why trust gym software from people who never ran a gym?
A Stronger Core: More PushPress Features to Help Level Up Your Gym
Invoicing and scheduling are table stakes. Five more Core features that save time and boost revenue.
Back to Basics: Six Ways PushPress Core Helps You Run Your Gym
Before you add anything new, master the basics. Six PushPress Core tools that keep your gym running.
Big News: Training Think Tank is Now Available on PushPress Train
Home of Noah Ohlsen and Lauren Fisher, Training Think Tank now brings affiliate programming to Train.
Enhanced Flex Appeal: Pass Transaction Costs with PushPress Flex Fees
Card processing runs about 3%, a bit less for ACH. Flex Fees lets you decide who covers it.
Welcome to Spring TRAINing at PushPress!
Outsourced programming, member results and every programming option on PushPress Train. Play ball.
Big News: CompTrain Programming is Now Available on PushPress Train
Ben Bergeron's CompTrain, the programming behind two-time Games champ Katrin Davidsdottir, joins Train.
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