Marketing & Lead Gen

5 Seconds! That's all you have...

Dan Uyemura
Dan Uyemura
|

Published

September 30, 2019
5 Seconds! That's all you have...

TL;DR

Are you struggling with your message? Our new StoryBrand template helps you clarify your message! Main headers, sub-headers, and call to actions are some of the most important parts of your website. If you don't help a customer know within 5 seconds what problem you solve, how you solve it, and how to join, then chances are they'll click away. Here's 3 main features our new template highlights to keep customers engaged:

99 problems?

Every customer searching for a gym, fitness program, or health advice, has some kind of problem. How you solve that problem should be the first message they see on your homepage. The main goal of a great header is to help customers know the main thing you do to solve their problem. If you can't easily display that right away, you're likely to lose them.

Homepage___Good_For_You_CrossFit

Get your customers to act!

Do you have a Call to Action that's clearly visible and easy to find? A CTA is a button on your homepage that will guide customers to respond or take action on your website. The main Call to Action should be focused on a first-time guest to your website. Once you get them signed up, interacting as a member should become much much easier!

Screen Shot 2019-09-25 at 4.33.01 PM

What value are you bringing to your customers?

Help your customers see the value you are bringing. It's important to show customers how you can help make their lives better. We feature that in our new Website with a short header followed by a short descriptive sentence. It's not too wordy, easy to read, and easy to understand.

Good_For_You_CrossFit values

Get Your New Custom Website Today!

Existing clients can upgrade their current PP Website for only $399! Schedule a call with us upgrade!New client? Schedule a call! We can talk about other awesome features our Site Services includes!

Dan Uyemura

Dan Uyemura built his first gym in 2008. Since then he's built and sold a couple of gyms. In 2011 Dan decided to help gym owners run more stable, profitable businesses.

Dan Uyemura

Resources for Gym Owners

Playbooks, checklists and on-demand webinars — every one built from an interview with an owner who runs the system.

Browse all resources

Ready to scale your fitness business?

Try our hassle-free gym management software loved by thousand of successful gym owners.

Get started with a demo

PushPress is the reason my gym became profitable.

—Joe M. Gym Owner
What to Do When a Gym Member Tells You They Have Cancer
Member Experience & Retention

What to Do When a Gym Member Tells You They Have Cancer

A cancer rehab specialist's 3-step plan: what to say, when to refer out, and how to keep them training.

October 16, 2026
7
 min
Putting in the Reps: What Changed at PushPress in Q3
PushPress News & Product

Putting in the Reps: What Changed at PushPress in Q3

280+ fixes and improvements across booking, check-in, and billing, plus what we're focused on next.

October 16, 2026
5
 min
Glofox Pricing in 2026: What $99 a Month Actually Gets You
Choosing Gym Software

Glofox Pricing in 2026: What $99 a Month Actually Gets You

$99 a month gets you a gym that can't take waivers, sell a shirt or collect a lead from its website.

October 1, 2026
 min

Follow along and build a better gym with us

Get actionable strategies and ideas to help you grow your gym and manage it successfully, in your inbox every week!

No Spam. Ever. Unsubscribe anytime.