The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Starting & Growing a Gym
Partnership Agreements for Your CrossFit Gym Explained
Ownership splits, in-kind contributions, and what happens if it goes south. Settle it before you sign.
Complete Opening Roadmap for Your CrossFit Affiliate Gym
You only get to open your gym once. A good launch speeds up sign-ups. A bad one sours everyone.
Financial Planning for Your CrossFit Gym Future Success
Some owners love the books, some would rather coach. Either way, you need a plan to stay profitable.
Assessing Performance Metrics to Measure Your CrossFit Gym Success
Class attendance alone won't tell you if your gym is healthy. Track the right numbers and stop panicking.
Should You Hire Independent Contractors for Your CrossFit Gym?
Contractors work with you, not for you. When they're worth it for your gym, and when they're a headache.
How PushPress and LASSO Helped VIBE Boxing Fitness More Than Double Revenue in Two Months
IB Funmilayo grew VIBE Boxing Fitness from 106 to 142 members by getting leads on the phone right away.
How to Interview Employees for Your CrossFit Gym
Hiring the wrong person costs more than a slow search. Start with a one-minute video pre-interview.
CrossFit Gym Equipment List: Everything You Need to Open a Box
Strength, conditioning and gymnastics under one roof means a long list. Start with the basics.
Ultimate Guide to Becoming a CrossFit Affiliate
The CrossFit name can boost revenue, but you have to meet the requirements first. Here's where to start.
Here’s How to Make the Best Gym Culture as a CrossFit Affiliate
Culture is why people look up a CrossFit gym when they travel. Here's how to build it at your affiliate.
Five Ways PushPress’ Grow Helps the Gym Owner and the Client
Grow automates the follow-ups that eat your week, so all you have to do is show up and coach.
Work The Problem
Eric LeClair on bringing structure to the chaos COVID-19 dumped on gym owners, one step at a time.
How to Throw a Gym Grand Opening
Before you buy decorations or raffle prizes, visit your Chamber of Commerce. Here's why, and what's next.
First-Time Gym Owner? Read This.
Dan Uyemura and Chris McConachie on the mistakes they made, so your first year hurts a little less.
7 Financial Best Practices for First Year Gym Owners
You don't need ten new Concept2 ergs on day one. Seven ways to run a tight financial ship in year one.
How to Pick the Perfect Gym Location
Fall for the demographics and drive time, not the exposed brick. Ten criteria, and when to walk away.
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