The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Starting & Growing a Gym

Partnership Agreements for Your CrossFit Gym Explained
If you’re not going in solo, you have to be on board with your partnership, and this is exactly what you need to know before you put pen to paper.

Complete Opening Roadmap for Your CrossFit Affiliate Gym
You’ve planned, primed, and you’re ready to open the doors—now you have to tell everyone what to expect, just like this.

Financial Planning for Your CrossFit Gym Future Success
Running a gym is exciting, but you have to plan to keep the lights on and make a profit, too - this is financial planning for your CrossFit gym.

Assessing Performance Metrics to Measure Your CrossFit Gym Success
Identifying and assessing the right metrics in your business is the key to growth; focusing on the wrong ones could be disastrous; here’s how.

Should You Hire Independent Contractors for Your CrossFit Gym?
Independent contractors can be a workforce that pops up out of nowhere when you need them most, but are they worth the hassle? Let’s find out.

How PushPress and LASSO Helped VIBE Boxing Fitness More Than Double Revenue in Two Months
Since the start of the PushPress x LASSO MRR Challenge in January, IB Funmilayo has increased his membership base from 106 to 142 at VIBE Boxing Fitness.

How to Interview Employees for Your CrossFit Gym
Interviews separate the employable from the unemployable, but how do you know what to look for? This is what you have to do to find quality employees for your CrossFit gym.

CrossFit Gym Equipment List: Everything You Need to Open a Box
Opening a CrossFit gym? Here's the complete equipment checklist, from barbells, rigs, and rowers to the nice-to-have extras, plus what to plan for after the build-out.

Ultimate Guide to Becoming a CrossFit Affiliate
CrossFit affiliate gyms can rake in the dough, but there are requirements you have to meet before you can even apply—we’ll help you get started.

Here’s How to Make the Best Gym Culture as a CrossFit Affiliate
Gym culture is important, and a cornerstone of being a CrossFit affiliate - this is what you need to know about it before you begin.

Five Ways PushPress’ Grow Helps the Gym Owner and the Client
Grow by PushPress automates your member communcation. Here are five ways how our Grow can help you manage clients, build relationships, and grow revenues.

How to Pick the Perfect Gym Location
How to choose a gym location: 10 criteria that actually matter, a walkthrough checklist, and the red flags that should stop you signing the lease.
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