The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Tag: Personal Training
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What Is Small Group Personal Training? A Guide for Gym Owners Considering the Model
Small group personal training puts 2–8 clients with one coach. Learn how SGPT works, what it costs, and whether the model fits your gym.
Gym Onboarding Series, Part 2: Why Onboard with PT-First
Taking a PT-first approach to onboarding new members at your gym can be a game changer! Here are a few things to consider before getting started.
Why You Should Consider Offering Hybrid Gym Memberships this Fall
Fall is the perfect time to analyze and update various areas of your business. And hybrid gym memberships should be on your list! Here's how to get started.
Creating Intrapreneurs: How to Drive Personal Training Revenue
Personal training can be a hidden revenue gem for your gym. Here's why you should consider creating intrapreneur opportunities for your team of coaches!
How to Maximize Gym Member Check-Ins This Fall (and Keep Them Through December)
Most gyms plan for the September surge and not the Halloween slide. Here is how to hold check-ins through both halves of the season.
Five Tips to Maximize Your Gym Marketing Strategy this Fall Season
Fall is a great time to maximize your gym marketing strategy! Here are five tips to craft offers that get new leads through your doors.
Gym Owner Debate: Start With Personal Training Or Direct-To-Class?
As a gym owner, where do you stand on onboarding members with personal training versus direct-to-class? Today, we're looking at pros and cons on both sides!
Increase Gym Revenue: The Art Of Selling Nutrition & Personal Training
Selling appointments-based services can help your members and your bottom line. Here are five tips from gym owner Rudy Trevino to increase gym revenue!
WTF Is Upselling: Stuart Brauer Shares Three High-Ticket Gym Services
Looking to increase revenue and add value to your clients' memberships? Check out these three high-ticket gym services to roll out at your gym!
MMA School and Fitness Gym: Can You Run Both at the Same Time?
MMA is a dedicated sport, so can it truly share the same space as a fitness gym, or even benefit from it? Let’s find out together.
Opening a CrossFit Gym: Cost Breakdown
CrossFit is a brand, not just an exercise style, and the costs are completely different from what you think - this is what you need to know.
How to Define Your Mission Statement for Your CrossFit Affiliate Gym
Your mission statement is your compass, and defines you as a CrossFit gym owner - this is what you need to know about it, and how you can turn this into your business model.
Staff Development Tips: Create the Best CrossFit Gym Staff
Hiring is one thing, but developing your staff into an amazing crew is another - this is what you need to know.
Building Your Class Schedule and How it Affects CrossFit Revenue
Creating a well-structured class schedule helps your CrossFit gym revenue spike; this is how impactful it is.
Ultimate Guide to Coaching and Leadership in Your CrossFit Gym
Leadership is more than just being an owner or manager: it’s what separate the mediocre from the excellent, and this is how you lead like a winner.
What Makes PushPress’ Train a Leader in the Workout Tracking App Market
Whether you’re a personal trainer, group class coach, an online programmer or all of the above - Train by PushPress allows you to do it all in one place on a constantly evoling platform with innovative solutions.
How To Get Personal Training Clients
Learn the best ways to attract personal training clients and grow your business. From building a website and social media presence, to creating valuable content, we've got you covered.
5 Personal Training Tips Every Personal Trainer Should Know
Learn the most effective tips on building a successful personal training business. These are the top five things you absolutely must know to become an awesome trainer.
Fitness Challenge Ideas for Your Gym
A fitness challenge will engage your gym members and increase retention. Here's a list of reasons to run a challenge and ideas for which ones to run!
Increase Customer Retention in Your Fitness Business
Increasing Customer Retention in your fitness business can be made easier through proper communication channels
Personal Training Marketing: 6 Tips For How To Promote Your Personal Training Services
Learn how to promote your personal training services from local gym owners who are successfully growing their business.
Which Gym Business Model Is Best for Your Fitness Business?
Before you decide to start a gym business, it's important to first consider which type of gym business model will be right for your fitness goals and objectives.
How To Become a Personal Trainer in 4 Easy Steps: Everything You Need To Know For How To Become a Successful Personal Trainer
Are you interested in becoming a personal trainer? This guide will take you through everything you need to know, from the basics of what personal training is to getting certified
Five Gym Revenue Streams You Must Have
If you want to make money, you need to think about how you can add revenue streams for your gym business. Here are some ideas that will help.
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