Gym Management Blog

The Business of Fitness Blog

Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!

Tag: PushStart

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What a Meltdown on the Mat Is Really Telling You
Coaching & Programming

What a Meltdown on the Mat Is Really Telling You

A meltdown on the mat isn't defiance. It's a signal. Here's how to read it and respond without punishment.

November 3, 2026
8 min read
 min
Your Sales Script Has Drifted. Here's How to Retrain Your Team Before January
Revenue, Sales & Pricing

Your Sales Script Has Drifted. Here's How to Retrain Your Team Before January

Nobody abandons the sales process. They lose 5% of it at a time until the close rate drops.

September 24, 2026
8 min read
 min
The Gym Walkthrough: How to See Your Facility Like a First-Timer
Member Experience & Retention

The Gym Walkthrough: How to See Your Facility Like a First-Timer

Mismatched chairs, sheetrock that needs patching. Your staff walks past it daily. Prospects don't.

September 23, 2026
9 min read
 min
Key Takeaways From Our Recent Webinar: AI for Fitness Leaders
PushPress News & Product

Key Takeaways From Our Recent Webinar: AI for Fitness Leaders

AI won't replace your coaches. CRO Nick Reyes and Zach Forrest on where it saves time and cuts burnout.

December 26, 2025
4
 min
The PushPress AMPED Model Part 5: DELIGHT Your Customers
PushPress News & Product

The PushPress AMPED Model Part 5: DELIGHT Your Customers

The last step of the AMPED model: PushStart courses on turning paying members into delighted ones.

November 28, 2023
6
 min
The PushPress AMPED Model Part 3: PLUG-IN Your Fitness Business
PushPress News & Product

The PushPress AMPED Model Part 3: PLUG-IN Your Fitness Business

Part 3 of AMPED is all systems: PushStart courses and tips to make your gym's processes run better.

November 14, 2023
5
 min
The PushPress AMPED Model Part 2: MONETIZE Your Fitness Business
PushPress News & Product

The PushPress AMPED Model Part 2: MONETIZE Your Fitness Business

Part 2 of AMPED: PushStart courses and tips on earning more from the gym you already have.

November 7, 2023
5
 min
The PushPress AMPED Model Part 1: ATTRACT New Gym Members
PushPress News & Product

The PushPress AMPED Model Part 1: ATTRACT New Gym Members

Step one of AMPED: three PushStart courses with fresh ways to get potential members in the door.

November 1, 2023
6
 min
Get AMPED: How PushStart Helps Gym Owners Run a Better Business
PushPress News & Product

Get AMPED: How PushStart Helps Gym Owners Run a Better Business

Free videos and resources from gym owners who've been there, so you don't have to reinvent the wheel.

August 30, 2023
5
 min
How to Maximize Gym Member Check-Ins This Fall (and Keep Them Through December)
Member Experience & Retention

How to Maximize Gym Member Check-Ins This Fall (and Keep Them Through December)

Most gyms plan for the September surge. The ones that finish strong also plan for the Halloween slide.

August 29, 2023
8 min read
 min
PushStart Webinar Recap: Frequency-Based Pricing for Higher Retention
Revenue, Sales & Pricing

PushStart Webinar Recap: Frequency-Based Pricing for Higher Retention

Unlimited isn't the only model. Stu Brauer of WTF Gym Talk makes the case for frequency-based pricing.

June 20, 2023
36
 min
PushStart Webinar Recap: Combatting Gym Owner Burnout
Gym Operations & Leadership

PushStart Webinar Recap: Combatting Gym Owner Burnout

Nick Reyes has demoed PushPress for about 2,000 gyms. The recurring theme? Way too much to do.

April 24, 2023
29
 min
Your Gym Newsletter Doesn't Have To Suck: Three Formats That Never Run Dry
Member Experience & Retention

Your Gym Newsletter Doesn't Have To Suck: Three Formats That Never Run Dry

Most newsletters die by issue three. Rotate a member story, a stat sheet and a core value, and you won't.

September 24, 2022
7 min read
 min
Customer Retention Tactics In Our Revamped Check-In Report
Gym Operations & Leadership

Customer Retention Tactics In Our Revamped Check-In Report

Better class efficiency and longer memberships from a report you already have. Plus a bonus hack.

February 3, 2021
 min

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