The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!

How Switching to PushPress Gave an Arizona Gym Owner the Gift of Time
For Holly Butler, switching to PushPress has been a game-changer for operations and growth. Here are four benefits of making the switch for her gym.

Gym Growth Blueprint Series, Part 7: ACH Payments Versus Credit Cards
Choosing between ACH payments and credit cards for your gym’s transactions? Here are several "pros" for each to help you determine which is best!

If You Got it, Haunt it: Eight Fun Gym Halloween Ideas
October is a great time to ramp up your member experience. Motivate your members and connect your community with this list of fun gym Halloween ideas.

Gym Growth Blueprint Series, Part 6: Listening to Member Feedback
Listening to member feedback is crucial for growth, but it's important to focus the right input from the right people. Here are three tips to get started!

How an Arkansas PushPress Gym Grew to 300 Members in First Year
Legendary Fitness, a PushPress gym in Arkansas, is experiencing incredible growth in year one! Here are four keys to success for other gym owners.

Gym Growth Blueprint Series, Part 5: Insights for Sustainable Growth
Scaling your fitness business requires a thoughtful and strategic approach. Here are some ideas and tips to help you make gym growth achievable!

Gym Growth Blueprint Series, Part 4: Building a Strong Gym Community
Building the gym community you envision is a fundamental aspect of a successful and thriving gym. Here are five steps to get started today!

Gym Growth Blueprint Series, Part 3: Hiring a Business Mentor
Gym owners who've hired a business mentor will likely tell you they wish they would’ve done it sooner. Here are six benefits from mentorship!

How PushPress Helps an Ontario Owner Manage His Gym & a Non-Profit
CrossFit Orillia owner Matt Spencer switched to PushPress for managing his gym and non-profit. Here's how he's making an impact in Ontario, Canada!

Gym Growth Blueprint Series, Part 2: Ownership Over Coaching
When it comes to long-term gym growth, your business-related tasks are essential. Here are five ways to prioritize them effectively!

Gym Growth Blueprint Series, Part 1: Systems, Policies & Procedures
The right systems, policies and procedures can make all the difference in navigating gym growth. Here's why, and how to get started!

Getting It Together: Five New Gym Partnerships to Form this Fall
Forming new gym partnerships can help with brand awareness and gym revenue, and fall is the perfect time to start. Here are five partnerships to consider!

Gym Owners’ Guide to Digital Marketing Strategy for the Fall Rush
Fall is the perfect time to fine-tune your digital marketing strategy. Here are four favorite tips from our friends at LASSO to help you get started!

Switching Back to PushPress Software: “I Feel Like I’m Back at Home”
CJ Lyons switched back to PushPress after exploring other gym software. Here are three reasons he returned, and how his business is thriving!

How Your Gym Software Can Help You Handle the Fall Rush Like a Boss
Fall is the perfect time to explore gym software options that can save you time and lighten your load. Here are three steps to get started!

Looking for the Best Gym Website Examples? PushPress Can Help.
Your gym website is a powerful part of your marketing strategy. Check out this list of some of the best website examples using PushPress Grow.

Best Practices to Update Your Group Class Schedule for the Fall Rush
Fall is the perfect time to analyze and adjust various aspects of your fitness business. Here are five steps to design a beneficial group class schedule!

Why You Should Consider Offering Hybrid Gym Memberships this Fall
Fall is the perfect time to analyze and update various areas of your business. And hybrid gym memberships should be on your list! Here's how to get started.

How a Michigan Gym Uses Committed Club to Increase Member Retention
When it comes to the long-term success of your gym, member retention is significant. Here's an action plan from Cryptid CrossFit owner Chris McDermott!

Sealing the Deal: Six Tips for Closing Sales at Your Gym This Fall
Before you spend valuable time and money on your gym marketing, start with dialing in your process for closing sales. Here are six tips to get started!

Best Practices to Dial In Your Gym Marketing for the Fall Rush
The fall season is a great time to maximize your gym marketing strategy. Here are five ideas to help you get started today!

What “For Gym Owners, by Gym Owners” Really Means at PushPress
When it comes to the highs and lows of running a gym, the PushPress team gets it. Here's why "for gym owners, by gym owners" is more than just a phrase.

Keep it Simple: Five Essential Tips for Successful Digital Gym Marketing
When it comes to your digital gym marketing, stick to the basics for better results. Here are five tips from LASSO to help you get started!

How PushPress Became a “Gateway to Growth” for an Idaho Gym Owner
Gym owner Amanda Long switched to PushPress years ago for all her gym management needs. Here are three of her favorite tools for operations and growth!
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