The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Category: Member Experience & Retention

How To Make Money And Have Fun Hosting A Gym Competition
Hosting a gym competition can be fun and lucrative for gym owners. Here are six myths - and truths - for how to run a successful event!

The Correct Way To Capture Customer Feedback At Your Gym: Part II
Small business owners need to capture actionable customer feedback. PushPress CRO Nick Reyes shares the dos and don'ts of efficient interviews!

Strength In Numbers: Improve Retention With Fitness Performance Data
Measurable fitness performance data is the best way for your members to follow a plan and know it's working. Here are four ideas to help you start tracking!

How to Onboard New Gym Members: A Step-by-Step Guide
A step-by-step guide to onboarding new gym members: how to pick an onboarding method, the essentials to cover, and a checklist to keep members past week one.

Why Gym Member Check-Ins Help You Make Business Decisions
What a gym check-in system is, the fastest ways to check members in, and why check-in data is the single best predictor of who's about to cancel.

The Correct Way to Capture Customer Feedback At Your Gym
Small business owners need to capture actionable customer feedback. PushPress CRO Nick Reyes shares the three types of interviews you should be doing!

A New Perspective: How To Automate The Ultimate Member Experience
Creating the ultimate member experience can be a game-changer for your gym. Here's how to automate the process to save you time and scale your growth!

PowerUp Fall ‘22: Your Member Experience Is Bigger Than You Think
A successful member experience is key for long-term profitability and gym growth. Learn about new products and how PushPress is automating the journey!

Incentivize Gym Members: How To Be The Gift GOAT
Offer incentives to motivate gym members and provide accountability! Here are some innovative ways to incentivize gym members.

Celebrate Good Times: Seven Ways To Rock Your Gym Anniversary
In the fitness industry, any gym anniversary is a big deal. Here are seven ideas to celebrate your dedication, recognize your team and thank your members.

Four Ways PushPress Helps Improve Member Retention
Member retention is just as important as member acquisition. PushPress offers four unique solutions to help: Core, Train, Grow and Pressly™.

Gym Owner + PushPress Employee is the Perfect Balance for Cal Bauer
PushPress has helped Cal Bauer in mulitple ways, both inside and outside his gym. Here, he explains the four key ways it's helping him make a difference.

The Mod Squad: Scaling Workouts To Benefit Your Members
Lead by example to create a culture where scaling is suggested and acceptable. Your members will progress faster, gain confidence and have fun.

Chris McConachie Reflects on Nine-Year Journey as a PushPress Founder
Listen to customers. Give them the right software. Help them grow. Chris McConachie discusses evolution of PushPress since 2013!

Keep ‘Em Coming: 3 Ways to Increase Gym Member Retention
Member retention is a key part of your gym's growth. Here are three ways to build an incredible, and long-term, member experience.

PushPress Gym Jobs: Helping Fitness Professionals Find Careers
Gym Jobs by PushPress was released in April and is a free, niche job board for all fitness professionals looking to hire.

Ian Hutchinson’s Success Soars With PushPress x LASSO MRR Challenge
Australian gym owner Ian Hutchinson shares how he is achieving success after participating in the PushPress x LASSO MRR Challenge.

How to Build a Gym Community: 5 Ways That Work
A strong community is what keeps members from leaving. Here is what a gym community really is, why it drives retention, and 5 ways to build one.

Award Winner Carl Neidholdt Talks Business Success With PushPress
PushPress was a game-changer for Two-Brain Business award winner Carl Neidholdt. Here's his story and how he's changing member lives daily!

Fitspo Unlocked: Create A Gym Challenge To Motivate Your Members
Create an epic experience for your members with a fun and motivating gym challenge. Here are some ideas to engage and reward them!

Rachel Wilson Improves Member Experience With PushPress Train
Rachel Wilson of Terrain Fitness explains how she uses the PushPress Train app to add value for clients and revenue for her business.

Raise Revenue and Retention by Rockin’ Retail Sales
A strong retail sales program can be extremely impactful for a fitness business. Having great merchandise can also increase your revenue and retention.

Improve Member Experience Through Accountability
Accountability is a significant part of the member experience. Motivate clients with challenges, social media, buddy systems and more.

Long-Term Clients: Member Retention Tips From The Pros
Increase member retention rates by focusing on an epic member experience. Welcome them, set goals and focus on consistency to keep members coming back for years.
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