The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Be Their Hype Squad: Encouraging Your Gym Team to Succeed
Providing the support your gym team needs can result in more than just happy coaches. Here's how you can increase gym revenue and member retention too!
Drumroll Please: The New PushPress Logo Has Entered The Chat
It’s the dawn of a new era as we unveil the new PushPress logo! But rest assured that our mission remains the same: to help you get more done at your gym.
How A NorCal Gym Generates $20k Per Month Through A Learning Center
See the unique way a NorCal gym is maximizing space after the pandemic. The Country Strong Learning Center generates more than $20k/mo in revenue!
Business And Pleasure: How To Build Relationships with Your Team
The gym community can be an exception to mixing business with pleasure. Here's how to build relationships that emphasize both fun and professionalism!
Earning By Learning: The Benefits Of Continued Education For Coaches
The benefits of continued education extend far past just gaining knowledge or credits. Learn why it's beneficial for your whole gym and how to start today!
Gym Owners’ Guide To Running Team Meetings That Don’t Suck
Gym owners, does your team look forward to meetings? Check out these five tips for running team meetings that are effective, efficient and fun!
Three Tips For Hiring CrossFit Coaches (And Where To Find Them)
When it comes to hiring CrossFit coaches, finding the right ones and retaining them are the goals. Here are three tips for adding long-term, happy coaches!
Growing Your Gym Team: When and How To Make Your First Hire
When your business is growing and your plate is full, it might be time to make your first hire! Here are six steps for growing your gym team successfully.
How To Go From Coach To CEO By Building The Right Team
Want to promote yourself from coaching to running your fitness business? The key is building the right team. Here are three tips to get started!
The Dream Team: Building And Growing Your Gym With The Right People
Hiring and developing the right people is imperative for growing your gym. From a strong foundation to preparing for the future, we've got you covered!
How To Run An Intramural CrossFit Open: Make It Simple, Fun, Profitable
Running an Intramural Open at your gym doesn’t have to be complicated. Here are three tips to make it simple, effective, fun and profitable!
From Guest To Gym Fam: Understanding Member Retention Life Cycle
Want to convert more strangers into gym members? Understanding the stages of the member retention life cycle will help you fit the puzzle pieces together!
‘Help First’ Drives Gym Revenue: Are You Selling Or Helping?
How can helping people translate to a substantial increase in gym revenue? Here are seven ways to prioritize people and upsurge profit at your gym!
Beyond Apparel: Six Merchandise Ideas To Increase Gym Revenue
Looking to increase gym revenue? Apparel isn't the only option! Here are six tips for what merchandise to sell and how to make it benefit your gym.
Five MORE Ways To Increase Gym Revenue By Renting Your Space
How can you increase gym revenue and brand awareness during the times your gym isn't full? Here are five MORE ideas for renting gym space!
WTF Is Upselling: Stuart Brauer Shares Three High-Ticket Gym Services
Looking to increase revenue and add value to your clients' memberships? Check out these three high-ticket gym services to roll out at your gym!
Boost Results And Gym Revenue With Nutrition and Mindset Coaching
Want to increase gym revenue and help your members get better results? Here are three ways to implement nutrition and mindset coaching today!
Beyond Group Classes: Drive Revenue With Gym Programming Options
Group classes are just the foundation for most gym memberships. Here are five gym programming options that can help you increase revenue and retention!
How To Make Money And Have Fun Hosting A Gym Competition
Hosting a gym competition can be fun and lucrative for gym owners. Here are six myths - and truths - for how to run a successful event!
Seven Local Businesses To Form A Gym Partnership With
Initiating a gym partnership can be beneficial for your members, your bottom line and local businesses. Here are seven great connections to start with!
Five Ways To Generate Revenue By Renting Gym Space
How can you make money during the times your gym isn't full? Here are five ideas for renting gym space to generate revenue and increase brand awareness!
Increase Revenue Per Member With These Five High-Ticket Gym Services
Instead of only trying to get new members in the door, focus on upselling current members. Here are five high-ticket gym services to consider adding!
Five Steps To Selling Gym Merchandise That Generates Revenue
Selling gym merchandise is a huge opportunity for fitness businesses to increase revenue. Here are five steps to get your successful swag plan rolling!
Three Steps To Launch A Successful Nutrition Coaching Program
Nutrition coaching is a great way to drive additional revenue for your fitness business. Here are three steps to launch your gym's nutrition program today!
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