The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!

The Top Ten Ways to Improve SEO for Your Gym
Once you've built a powerful website for your gym, it's time to improve SEO to gain more traffic! Here are ten ideas that you can start implementing today.

Year in Review: PushPress Product Updates and What Lies Ahead in 2024
As an innovator in gym management software, PushPress is here to save you time and help you run your gym better. Check out these five 2023 updates!

Ten Profit Hacks to Increase Gym Revenue When Starting a Gym
Revenue is a crucial part of starting a gym and creating a thriving fitness business! Here are ten ideas to increase gym revenue through each stage.

NextGen Strength: Building Healthy Habits with a Youth Fitness Program
Developing healthy habits for youth is about education, inspiration and boundaries. Here are six steps to help you get started in your gym!

Creating Healthy Habits Part 4: Five Ideas to Use in Your Gym Today
Everyone at the gym - owner, coaches, members - should be working to develop healthy habits! Here are five beneficial ideas to launch in your gym today.

Hall of Fame: How a NY Gym Creates the Ultimate Member Experience
Creating the ultimate member experience helps us avoid taking gym life too seriously. Here's a unique idea from Stoked Athletics owner Mike Bouranis!

Five Ways to Create Healthy Habits With Your Team of Coaches
When your coaching team is focused on developing healthy habits, it benefits your business and gym community! Here are five ways you can help your team.

The Gym Owner’s Guide to Effectively Increasing Gym Membership Prices
Looking to increase gym membership prices? Check out this comprehensive guide to calculate your new rates and communicate the increase to members!

Creating Healthy Habits Part 3: Four Steps to Help Your Gym Community
Helping your gym community create healthy habits can benefit them and your business! Here are four ways to help your members achieve optimal wellness.

Introducing Habit Tracking on PushPress Train to Boost Member Retention
Increase member retention by encouraging members to log workouts and track progress. Here's how Habit Tracking in PushPress Train can help!

Creating Healthy Habits Part 2: Four Ways to Help your Coaches
Helping your team create healthy habits can benefit everyone in your gym community! Here are four ways to help your coaches achieve optimal wellness.

How PushPress Impressed an 18-Year Fitness Industry Veteran
After nearly two decades in the fitness industry, Nikki Kohlman thought she knew what to expect with gym management software. Then she discovered PushPress.

Creating Healthy Habits Part 1: Leading From the Front as a Gym Owner
Creating healthy habits can benefit everyone in your gym! Here's how you start at the top, taking care of your own fitnes, nutrition and mental health.

Launch and Grow Your Nutrition Coaching Program Using Automation
Nutrition coaching is a substantial revenue opportunity for your gym. Here's how automation can help you spread the word and get clients to take action!

How a Virginia Gym Used PushPress to Completely Refine Operations
Gym owners Jocelyn and Leland Solomona switched to PushPress for all their gym management needs. Here are six ways PushPress is helping them grow!

The PushPress AMPED Model Part 5: DELIGHT Your Customers
Ready to create the ultimate member experience? Check out a few of the PushStart by PushPress Delight courses for all the details!

The PushPress AMPED Model Part 4: EXPAND Your Fitness Business
Ready to grow and scale your fitness business the right way? Check out a few of the PushStart by PushPress courses for direction and helpful tips!

Refine Your Messaging: Five Things to Avoid in Lead Nurture Convos
Step one in your sales and marketing process is dialing in your lead nurture messaging. Here are five things to avoid in creating an authentic conversation.

How PushPress Helped a New York Gym Pre-Sell, Launch and Grow
Bodied Fitness Club recently opened its doors and is using PushPress products to grow! Here's what they're doing to convert leads and increase revenue.

The PushPress AMPED Model Part 3: PLUG-IN Your Fitness Business
Ready to examine the various processes and systems that will make your gym more efficient? Check out these PushStart by PushPress courses and tips!

Drumroll Please: The PushPress Grow Content Library Has Arrived
PushPress Grow helps gym owners save time by properly nurturing leads and members. Now, the next phase has arrived: Check out the Content Library today!

The PushPress AMPED Model Part 2: MONETIZE Your Fitness Business
Ready to maximize revenue with new ideas and strategies for your gym? Check out these PushStart courses and tips, so you can get started today!
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