The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Tag: CrossFit
5 Best Software Options for Programming Daily Gym Workouts (2026)
Wodify charges extra for programming on every tier. Here's who wins when WODs and billing share a system.
Your Sales Script Has Drifted. Here's How to Retrain Your Team Before January
Nobody abandons the sales process. They lose 5% of it at a time until the close rate drops.
The Gym Walkthrough: How to See Your Facility Like a First-Timer
Mismatched chairs, sheetrock that needs patching. Your staff walks past it daily. Prospects don't.
How to Hire a CrossFit Coach Who Actually Sticks
Hire fast to fill a gap and you'll be covering classes yourself in a month. PRVN's fix, from 600+ gyms.
Introducing the New and Improved Grow
Our biggest Grow update ever, shaped by feedback from current and churned users. Here's what's new.
How Rare Breed CrossFit Built an Inclusive Gym with PushPress
A Pride workout cost Ryann Bowser 15 cancellations at her old gym. So she built Rare Breed CrossFit.
Brute Affiliate Programming Now Available on PushPress Train
The team behind 2024 Games champ James Sprague now offers affiliate programming on PushPress Train.
Mayhem Affiliate: Five Reasons to Choose Mayhem Gym Programming
Mayhem Athlete Affiliate on five ways outsourced programming helps you run your gym better.
PRVN: Gym Programming for Elite CrossFit Athletes
Dwight Upshaw of PRVN Fitness on how to program for the most competitive athletes in your gym.
Five Steps to Make The CrossFit Open Unforgettable at Your Gym
Six-time Games athlete Michéle Letendre on making the Open the event that pulls your community closer.
Elevate Members’ CrossFit Open Experience with PushPress Train
Tape and heat sheets are half the Open. Goal setting and progress tracking keep members after it ends.
How to Increase Gym Member Retention with The CrossFit Open
Three weeks of The Open can rattle any affiliate owner. Four ways to use it to keep members longer.
How PushPress Helps You Run the Ultimate CrossFit Open at Your Gym
Three weeks of the same member questions? Five ways PushPress takes the Open off your plate.
Five Tips to Generate New Leads with The CrossFit Open
Your intramural Open is the best demo of your community you'll ever run. Use it to bring in leads.
Running an Intramural CrossFit Open: How to Make it Fun
Leaderboard refreshing, new athlete nerves, overwhelmed judges. Six ways to keep the Open fun instead.
Running an Intramural CrossFit Open: How to Make it Profitable
Scoresheets, floor tape and Friday Night Lights food add up. Three ideas to bring revenue in, too.
CrossFit Affiliate Town Hall Recording Replay
Missed the Dec. 1 call? CrossFit CEO Don Faul walks affiliates through the new pricing changes.
Five Fast-Track Tips for Successfully Starting a CrossFit Gym
Winging it isn't a strategy. Five areas to lock down before you open your CrossFit gym's doors.
Six Attributes to Copy from Highly Successful CrossFit Gyms
Consistency, professionalism and an obsession with client value. The top affiliates left you a blueprint.
How to Maximize Gym Member Check-Ins This Fall (and Keep Them Through December)
Most gyms plan for the September surge. The ones that finish strong also plan for the Halloween slide.
How PushPress CX Changed the Game for One CrossFit Gym Owner
James Ellis had software before, but nobody to call when things broke. That's what PushPress changed.
Coach Connection: Seven Ways to Have Fun with Your CrossFit Coaches
Happy coaches stick around, and so do their members. Seven ways to have fun together outside the gym.
Three Tips For Hiring CrossFit Coaches (And Where To Find Them)
An L1 cert doesn't make a coach. Hire people who'll stay, so your mentoring hours actually pay off.
How To Run An Intramural CrossFit Open: Make It Simple, Fun, Profitable
If The Open feels like a pile of work you dread, your members will feel it too. Keep it simple.
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