The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
Tag: Martial Arts
Your Sales Script Has Drifted. Here's How to Retrain Your Team Before January
Nobody abandons the sales process. They lose 5% of it at a time until the close rate drops.
The Gym Walkthrough: How to See Your Facility Like a First-Timer
Mismatched chairs, sheetrock that needs patching. Your staff walks past it daily. Prospects don't.
What Your Belt Distribution Is Telling You About Your Academy's Business Health
A gap between white and blue belt hits your revenue 12 to 18 months later. Most owners never look.
Martial Arts School Exit Interviews That Win Google Reviews
Omar Kadi runs a scored exit interview on every cancellation. The members who loved it leave reviews.
5 Weekly KPIs Every Martial Arts School Should Track
Most owners know their monthly revenue. Few know their show rate. Omar Kadi tracks five numbers weekly.
How to Hire and Develop BJJ Instructors at Your Academy
Your next great instructor is probably already on your mats. Pay rates, trial classes and the pipeline.
BJJ Gym Affiliations: A Complete Guide to 7 Top Teams
Gracie Barra, Alliance, 10th Planet and more on cost, rules and what you get. It's hard to undo.
How to Build a Profitable BJJ Kids Program
Kids BJJ isn't a smaller adult class. The buyer is the parent, and kids stay for different reasons.
Women's Jiu-Jitsu Class vs. Co-Ed: Should Your Gym Run a Separate Women's Class?
Beatrice Jin ran one for three years, made close friends in it, then stopped teaching it. Both matter.
How to Build a Women's Jiu-Jitsu Program That Sticks
Not a monthly open mat. A 5-to-10-year commitment that starts with how a woman's first day feels.
How to Price Your BJJ Gym: A Complete Pricing Strategy Guide
Unlimited adult BJJ averages $145 a month in 2026. Most stuck owners we talk to are charging $129.
Why Your White Belts Quit at Month 4 (And How to Fix It)
The excitement's gone, the curriculum feels huge, and they can't see progress. That last one's fixable.
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Best Martial Arts Management Software (2026)
Belt tracking, family plans, gi and no-gi schedules, minor waivers. Eight platforms compared.
How Much Does It Cost to Open a BJJ Gym in 2026?
Expect $10K to $100K upfront, and $120 to $200 a month for unlimited. Here's where the money goes.
PushPress Is Expanding Into Martial Arts and Combat Sports
Still tracking student progress on note cards? PushPress is coming to martial arts and combat sports.
How to Track Belt Promotions at Your Martial Arts Academy
Promotions are only as fair as the data behind them. Here's how to track belts so nobody ready gets forgotten.
How PushPress Accelerated & Streamlined On Track Wellness’ Success
After leaving Mindbody, On Track Wellness doubled weekly leads and saved 5-6 hours a week.
How to Maximize Gym Member Check-Ins This Fall (and Keep Them Through December)
Most gyms plan for the September surge. The ones that finish strong also plan for the Halloween slide.
Your Gym Newsletter Doesn't Have To Suck: Three Formats That Never Run Dry
Most newsletters die by issue three. Rotate a member story, a stat sheet and a core value, and you won't.
How to Start an MMA Gym
MMA athletes are hardcore and particular. How to build a gym that keeps them challenged and coming back.
How PushPress Helped Dominion MMA Jump From 20 to Nearly 400 Members
"PushPress? That's for CrossFit gyms." Reynaldo Rodriguez grew his MMA gym from 20 to 395 members anyway.
How to Start an MMA Gym
Equipment, training space, and members: what it takes to open an MMA gym or add MMA to your current one.
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