The Business of Fitness Blog
Learn about the business of fitness in the PushPress Gym Management blog. Trends, best practices, case studies, tips and more!
The Gym Owner’s Guide to Effectively Increasing Gym Membership Prices
Looking to increase gym membership prices? Check out this comprehensive guide to calculate your new rates and communicate the increase to members!
Creating Healthy Habits Part 3: Four Steps to Help Your Gym Community
Helping your gym community create healthy habits can benefit them and your business! Here are four ways to help your members achieve optimal wellness.
Introducing Habit Tracking on PushPress Train to Boost Member Retention
Increase member retention by encouraging members to log workouts and track progress. Here's how Habit Tracking in PushPress Train can help!
Creating Healthy Habits Part 2: Four Ways to Help your Coaches
Helping your team create healthy habits can benefit everyone in your gym community! Here are four ways to help your coaches achieve optimal wellness.
How PushPress Impressed an 18-Year Fitness Industry Veteran
After nearly two decades in the fitness industry, Nikki Kohlman thought she knew what to expect with gym management software. Then she discovered PushPress.
Creating Healthy Habits Part 1: Leading From the Front as a Gym Owner
Creating healthy habits can benefit everyone in your gym! Here's how you start at the top, taking care of your own fitnes, nutrition and mental health.
Launch and Grow Your Nutrition Coaching Program Using Automation
Nutrition coaching is a substantial revenue opportunity for your gym. Here's how automation can help you spread the word and get clients to take action!
How a Virginia Gym Used PushPress to Completely Refine Operations
Gym owners Jocelyn and Leland Solomona switched to PushPress for all their gym management needs. Here are six ways PushPress is helping them grow!
The PushPress AMPED Model Part 5: DELIGHT Your Customers
Ready to create the ultimate member experience? Check out a few of the PushStart by PushPress Delight courses for all the details!
The PushPress AMPED Model Part 4: EXPAND Your Fitness Business
Ready to grow and scale your fitness business the right way? Check out a few of the PushStart by PushPress courses for direction and helpful tips!
Refine Your Messaging: Five Things to Avoid in Lead Nurture Convos
Step one in your sales and marketing process is dialing in your lead nurture messaging. Here are five things to avoid in creating an authentic conversation.
How PushPress Helped a New York Gym Pre-Sell, Launch and Grow
Bodied Fitness Club recently opened its doors and is using PushPress products to grow! Here's what they're doing to convert leads and increase revenue.
The PushPress AMPED Model Part 3: PLUG-IN Your Fitness Business
Ready to examine the various processes and systems that will make your gym more efficient? Check out these PushStart by PushPress courses and tips!
Drumroll Please: The PushPress Grow Content Library Has Arrived
PushPress Grow helps gym owners save time by properly nurturing leads and members. Now, the next phase has arrived: Check out the Content Library today!
The PushPress AMPED Model Part 2: MONETIZE Your Fitness Business
Ready to maximize revenue with new ideas and strategies for your gym? Check out these PushStart courses and tips, so you can get started today!
The PushPress AMPED Model Part 1: ATTRACT New Gym Members
Ready to attract potential gym members with new ideas and strategies? Check out these three PushStart courses for ways you can get started today!
How PushPress Free Helped GRIT Grow to 150 Members in Nine Months
From a non-traditional start to 150 members, this Virginia Beach gym is doing all the right things! Here's how PushPress is helping them manage and grow.
The PushPress Staff App: Why Your Gym Needs this Powerful Tool
The PushPress Staff App improves the gym experience for you, your team and your members. Here are three ways it can help you maximize gym success!
Selling a Gym: The Two Key Steps for a Successful Outcome
Selling a gym can be a smooth process if it's set up propertly from the start. Matthew Becker from Gym Lawyers shares the two key details to do it right!
Four Simple Steps to Write an Effective Gym Mission Statement
A gym mission statement identifies the purpose, core values and emotional connection of your business. Here are four easy steps to start crafting yours!
Protecting Your Gym: The Three Critical Parts to a Rock-Solid Gym Waiver
Protecting your fitness business starts with having a solid gym waiver. Matthew Becker from Gym Lawyers shares the three key sections to include!
Spiking Spooky Sales: Best Practices for Holiday Gym Apparel Orders
Capitalize on the holidays every year with gym apparel orders! Here are some dos and don’ts from the experts to help save you time and increase gym revenue.
Owning a Gym: The Three Legal Documents Every Gym Needs
Owning a gym is always an adventure, and it's important for you to protect your fitness business. Here are three legal documents your gym needs!
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